the fastest get faster

Men's Pro Start in Abu Dhabi (photo courtesy of Triathlete Europe)

It's been a crazy month. Our 2012 wetsuit line has officially hit store shelves, we jetted over to England for the popular TCR Triathlon Show and saw some amazing results from our athletes over the past two weeks.

Highlight of the Triathlon Show in Esher, UK was being named 220 Triathlon Magazine's Best Wetsuit. This was the unprecedented fourth award in a row for the Helix, our top of the range wetsuit, which has evolved during twenty years of thorough research and development. It’s been tested by Olympic champions, world champions and the world’s fastest swimmers and triathletes, and continues to catch the eye on elite and Age Group start lines around the world. It’s the fifth win for the Helix in six years, and you can find all out about the new 2012 version here.

Thank you to everyone who voted for us!

Professional triathlete Clayton Fettell, wearing the new 2012 Helix in the first major event of the year, led out of the water at the prestiges Abu Dhabi International Triathlon. Recently touted by Australia’s Triathlete Magazine as ‘the next big thing’ in long course racing, Fettell has hit the headlines recently after claiming his first 70.3 title win in November, an impressive runner-up finish at Ironman Western Australia, and claiming the win at Urban 2.80.20 in Geelong. We're excited to see Fettell next line up in the star-studded Ironman Melbourne this weekend.

The day continued very well as blueseventy athlete Ramsus Henning of Denmark capped a stellar race by taking home the win in Abu Dhabi. Speaking of stellar races another one of our athletes, Cameron Dye of the USofA, made a strong early season statement by winning the kick off race of the Rev3 Series in Costa Rica by leading from start to finish.

Cameron Dye all smiles in Costa Rica.

We love this - a Seattle training group donned our green Flaire swim wear for an epic 7,000K+ St. Patty's Day swim workout to start the holiday off right!

Nice suit ladies!

These two chaps are sporting our TX1000 triathlon apparel line at the TCR Triathlon Show in the UK.

Nice tri suit fellas!

This weekend will see some exciting racing on the ITU and IRONMAN circuits and we're already getting excited for the kick off LEADMAN event in Vegas and the 70.3 in Oceanside at the end of the month! Keep a look out for more blueseventy athletes leading from the front!